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Pureology


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If you love your haircolour, choose no other.

Created specifically for professional colourists and their clients, Pureology is a brand unlike any other.  Our highly concentrated ZeroSulfate shampoos and the exclusive AntiFadeComplex help colour-treated hair retain its fresh-from-the-salon vibrancy with every use, while our 100% Vegan, Dual Benefit Formulas provide Custom Care for every hair type.

AntiFadeComplex – Our exclusive blend of potent antioxidants and full spectrum UVA/UVB sunscreens, including Heliogenol and Vitamins C & E, defend hair against free radical damage to help optimize colour retention and protect from harsh environmental factors.

ZeroSulfate Shampoos – Pureology professional shampoos are free of harsh colour-stripping sulfates and salts.  Our shampoos are gentle and luxurious, with no added salt, and we use an exclusive blend of naturally-derived cleansers from coconut, corn, and sugar that are mild, yetg deliver a rich lather and ensure lustrous, radiant colour.

100% Vegan – Our products contain no animal products or animal by-products.

Sustainability Commitment – Pureology values sustainability efforts, and we make the commitment to always do our best to respect the environment and reduce our impact whenever possible.